We connect brands directly with the buyers and distributors who define global retail.

We don’t mass distribute brands.
We build them with intention.

Every partner is curated.
Every market is considered.
Every placement is earned.


Two women posing together in a studio with a plain background. One is sitting in a chair with legs crossed, wearing glasses, a beige blazer, and black jeans. The other is standing behind her, resting her hand on the seated woman's shoulder, wearing a brown blazer and black pants.

Who We Are

Founded by Cassie Naughton and Taya Roach, The CT Agency brings a new generation of beauty, fragrance and wellness brands onto the global stage.

With backgrounds shaped by Liberty, Soho House and L’Oréal, we bring a considered and informed approach to global expansion, combining brand-side perspective with deep commercial expertise.

We work selectively and with intention, partnering with brands we believe in and supporting their growth across international markets in a way that is relevant, strategic and built to last.

We connect brands with the buyers and distributors who define global retail.

Our Portfolio

Carefully selected. Thoughtfully placed. Built for global growth.

Retailers We Work With

We work with a network of leading global retailers, buyers and distribution partners across key international markets.

SERVICES

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    OUTREACH

  • A tall glass vase with a single flower stem and a large, dark, wavy flower, placed on a small wooden table with an angular, geometric design. The background features a sheer white curtain and a textured rug on the floor.

    POSITIONING

  • A black and white photo of a workspace with a desk, a laptop displaying a gallery of images, a notebook, a pen, a lamp, and a window showing trees outside.

    COMMERCIAL

CONTACT US!

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!

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